Bastei Lübbe AG is a German publishing house with headquarters in Cologne specialised in the publication of books, audio books and e-books with … Sehen Sie sich das Profil von Kathrin Kummer auf LinkedIn an, dem weltweit größten beruflichen Netzwerk. Bastei Lübbe AG operates through the following segments: Books, Novel Booklets and Puzzle Magazines and Digital. Going back two years, Bastei Lübbe established Bastei Entertainment, a stand-along department responsible for the creation and editing of e-books and focusing on the marketing and distribution of … The company's core business also … In most of the cases, Bastei Lübbe would know better what works in the different shops than the shop operators themselves, especially in small shops. Launching price: There can be a special price up to three weeks after the first publication date – after that the regular price is applied. Here, again, a detailed analysis of what happens afterwards is crucial. When this method can be used most efficient varies from title to title. Furthermore, short stories are used to generate awareness for unknown authors. There is a tendency for each shop to have different needs else (different titles, genre campaigns, season-promotions (e.g. DGAP-News: Bastei Lübbe AG / Key word(s): Change of Personnel19.06.2017 / 19:00 The issuer is solely responsible for the content of this announcement. Pricing campaigns: A campaign will be started as soon as the title’s sales numbers are beginning to go down. Following the departure of Carel Halff (CEO) at the Annual General Meeting on 15 September 2020, Joachim Herbst will also take over the spokesman function. In recognition of the 50-year anniversary of the publication of Charles Reich’s “The Greening of America,” Touro law professor Rodger D. Citron explains what Reich actually said in “The Greening,” explains why it generated such a strong response, and reflects on what the piece has to … Supervisory Board decides on … Since then, several generations of readers have been enchanted by romantic romance novels and kept on tenterhooks by many exciting thrillers and western novel issues. Supervisory Board decides on succession. The company's core business also includes the periodically published puzzle magazines and novel magazines. Knut Nicholas Krause M.Sc., CEO and Founder of knk, has been active as an IT consultant for medium-sized companies since 1986. - Nachrichtendetails | Börse München Free: In addition to the tools mentioned above there is also the possibility to give away e-books for free – if this is directly linked to big author promotion campaigns or as a teaser to an upcoming series. The core business of the company in the book segment covers classic publishing and periodically published puzzle magazines and novels. German-speaking as well as international authors guarantee quality, reliability and best entertainment. And I wish I could read this story for the first time again. Felix Rudloff is Member, Executive Board at Bastei Lübbe AG. The novel booklets are distributed in numerous countries worldwide and translated into several languages. E-books, naturally, have become a top priority. How are you coping with the Corona virus crisis? The company's core business also includes periodically published novel booklets. Together, the labels offer the suitable reading content for every reading mood! Bastei Lübbe was there from the very beginning when it comes to Skoobe, beam-a-book, Readfy, KindleUnlimited, Scribt, Oyster, 24symbols…. With the labels, we address different reader groups in marketing and sales in a targeted manner: At beHEARTBEAT, our readers will find romance novels, romance, historical novels and family sagas; at beTHRILLED, fans of crime novels, thrillers and cosy-crime will get their money's worth. The satire "Look who’s back" by Timur Vermes was an international success. Sandra Dittert (Director of Marketing/Sales) and Joachim Herbst (CFO) joined Bastei Lübbe on 1 August 2020 and the new Management Board has now fully taken up its work together with Simon Decot (Director of Programme). Lübbe: Life itself writes the best stories. Books that will last for years. Because each of us plays the leading role in our own lives. This is why key accounting is all about learning together. With the Lübbe fiction program it is easy to leave everyday life behind and dive into fascinating worlds. to Article 17 MAR of the Regulation (EU) No 596/2014, transmitted by … Moving to In-House Digital Development. The company's core business also includes the periodically published puzzle magazines and novel magazines. Its business activities primarily focus on the development and licencing of contents which are sold worldwide in physical and digital formats. Previous tests showed that bundles (which would not be very successful in the print market) work even better in the digital market, reach new target groups and do not cannibalize the original. Bastei Lübbe AG operates through the following segments: Books, Novel Booklets and Puzzle Magazines and Digital. Hugendubel was allowed to sell a specific amount of eBooks for free in their shop. +1 (908) 206 4599 or +44 (0)20 3985 0936. The Lübbe programme tells life stories: soulful and entertaining, touching and special. Pricing- marketing tool number one for eBooks. This approach not only improves the ranking of the title on the online platforms, but also leads to a higher conversion rate on the following titles of the digital series. See what employees say about what it's like to work at Bastei Lübbe. At the same time, Bastei Lübbe is an innovation driver in the field of digital media and exploitation channels, among other things through the production of thousands of audio and eBooks. Valuable. The Bastei Lübbe AG is a medium-sized book publisher in Germany. Here, authors of all ages and backgrounds write about their lives, which have confronted them with difficult challenges or a special fate. VEMAG Verlags- und Medien AG specialises in every market outside of the book trade but sells books internationally in particular in high-traffic areas in food retailing. Bastei Lubbe has a lot of manpower (seven employees) in digital accounting. It is based in Cologne, Germany.As of 2010, it was the largest independent book publisher in Germany, and it claims to be one of the three largest audiobook publishers in Germany. The latest findings are conveyed in an uncomplicated way, close to everyday life: so every reading moment becomes a time out on its own. They cooperate with around 160 publishing partners in the international book industry in over 30 countries and with various broadcasters and film distributors in the film production sector. The digital pre-publication might be used to create publicity on the web, to be better ranked in eCommerce stores and boost print sales. However, the online shops still have problems in distributing these bundles (e.g.,”Customers Who Bought This Item Also Bought…” links refer to the original book and do not indicate that the title is also available as part of a bundle). Authors of the publishing house include Neil Gaiman, Sarah Perry, Esi Edugyan, Graham Moore, Elizabeth Macneal, Akwaeke Emezi, Vivienne Westwood, Timur Vermes, Franziska Hauser, Monika Held, Annegret Held, Laura Karasek, Svealena Kutschke, Anna Basener, Simon Stranger, Monica Isakstuen. It operates through Books... Company Analysis and Financial Data Status Unless specified all financial data is based on a yearly period but updated quarterly. Lübbe Hardcover Lübbe Paperback Lübbe Pocketbook. From frequent readers to the reader of special, ambitious literature and from the low to the high price segment, this is the reason why in this field a lot of market research is done. Boje publishes pop-up books, storybooks and activity picture books, children’s books to read aloud and for beginners, as well as family books, young people’s books and non-fiction books, which have lasting value for children and their families in terms of their narrative, content, design and production. From 2016 to 2020, numerous audio books have been published under the label "HarperCollins bei Lübbe Audio" as an integral part of Bastei Lübbe AG and extended portfolio of the long-standing successful label Lübbe Audio. And "Marianengraben" by Jasmin Schreiber was one of the most successful debut novels of the year of 2020. _About Bastei Lübbe AG:_ Bastei Lübbe AG is a German publishing house based in Cologne, which specializes in the production of books, audio books and eBooks with fiction and popular science content. Boje also publishes new editions of picture books from renowned illustrators, poetry, and stories by the legendary James Krüss. Bastei Lübbe AG is a German publishing house with headquarters in Cologne specialised in the publication of books, audio books and e-books with fiction and popular science content. E-books, naturally, have become a top priority. BST.XE - key executives, insider trading, ownership, revenue and average growth rates. DGAP-Adhoc: Bastei Lübbe AG: Klaus Kluge, Executive Board member responsible for programme, sales and marketing, will not extend his contract running until September 2020. Inspiring. Supervisory Board decides on succession. We focus on successful content for the eBook market - but many of our titles are also published as paperbacks or audio downloads. Find @bastei_luebbe Instagram stats and other social media profiles and rankings. Bastei Lübbe AG is a German publishing house with headquarters in Cologne specialised in the publication of books, audio books and e-books with fiction and popular science content. 7 Jobs sind im Profil von Kathrin Kummer aufgelistet. Sandra Dittert (Director of Marketing/Sales) and Joachim Herbst (CFO) joined Bastei Lübbe on 1 August 2020 and the new Management Board has now fully taken up its work together with Simon Decot (Director of Programme). Corporate Governance Bastei Lübbe AG’s ISS Governance QualityScore as of N/A is N/A. Lübbe Audio, one of the largest audio book publishers in Germany, produces audio books and radio plays in its four in-house sound studios. Collections/anthologies: Five single titles (from the backlist) are reused as an anthology (e.g. ”Be my valentine”, bargains, sweepstakes etc.). Bastei Lübbe AG’s portfolio involves considerably more than the sale of novel booklets, which the company specialised in from its foundation until the beginning of the 1950s. Bloomberg the Company & Its Products The Company & its Products Bloomberg Terminal Demo Request Bloomberg Anywhere Remote Login Bloomberg Anywhere Login Bloomberg Customer Support Customer Support The Quadriga publishing house addresses demanding readers with its programme. Modern media such as newspapers, television and internet blogs have the advantage of being fast. Bastei Lübbe AG, Cologne, District Court of Cologne HRB 79249: Earnings, Taxes, Revenue, Employees, Network, Financial information Bundles: Various titles are combined into a double volume or trilogy, usually in a new, fancy design. Hohlbein or Eschbach) or extra content to already published titles to reduce the time between two novels. Bastei Lübbe has been the market leader in the growing hardcover fiction segment for many years, almost completely unchallenged, and was also number 1 in 2013 in the fiction ebooks segment. Following the departure of Carel Halff (CEO) at the Annual General Meeting on 15 September 2020, Joachim Herbst will also take over the spokesman function. DGAP-Ad-hoc: Bastei Lübbe AG / Key word(s): Personnel Bastei Lübbe AG: Klaus Kluge, Executive Board member responsible for programme, sales and marketing, will not extend his contract running until September 2020. Depending on the “Genre” there might be some differences. Director (Vorstand) Other Companies recomended by Kompass: Buy your prospection list. DGAP-News: Bastei Lübbe AG / Key word(s): Personnel Bastei Lübbe AG: Joachim Herbst to become Spokesman of the Executive Board of Bastei Lübbe AG at the end of 2020 17.12.2019 / 09:30 The issuer is solely responsible for the content of this announcement.Joachim Herbst to become Spokesman of the Executive Board of Bastei Lübbe AG at the end of 2020Carel Halff remains CEO until the end … History. Total reach: 2266. ]” – this is why everyone should test and analyze what works in the market. When used right, digital distribution enables publishers to react fast and flexibly on new trends and also to set and push trends. Furniture and linen; Metal constructions for the building industry; Heating, ventilation, air conditioning (HVAC) and refrigeration equipment; Metal pipework, valves and containers Yet, the sales volume/revenue only constitutes only 10% of the overall market – which means, a trebling can still be expected. Contact people - Bastei Lübbe AG Download the executives list. There are 1 executives at Bastei Lübbe AG getting paid more, with Carel Halff having the highest compensation of $637,000. Simple. Bastei Lübbe highly dissuaded them from publishing the title simultaneously but finally gave in to the authors request – it flopped, and the authors ruined their sales numbers. She gave an example: The authors of “Rattenkinder” (“rat kids”, a German thriller novel) would be self-publishers. As the Director of Programme and Sales & Marketing and Member of the Exec. Baumhaus and Baumhaus Taschenbuch publish storybooks, children’s books, »books for boys«, film books and young people’s books as well as recordings, radio plays and merchandise on book-related topics or film productions. Bastei Lübbe AG is an internationally active media group with headquarters in Cologne. Copyright 2020 knk | All Rights Reserved |, Call Us Today! Bastei Lübbe’s transformation from moderately successful trade publisher to an innovative powerhouse is the result of meticulous planning, entrepreneurship and … Sarah Mirschinka, Sales Manager Digital at Bastei Entertainment, explained the publisher’s strategy in detail at the Leipzig Book Fair. Bastei Lübbe is proud and honoured to share Max‘ vision as his German publisher. Mrs. Mirschinka points out: that it would be a mistake to believe that flat fee offers won’t cannibalize the sales of printed books and eBooks. London-based Canadian digital author, Kate Pullinger, a professor at Bath Spa University, created one of the eight properties on the site, Jellybone, about smartphone messages from beyond the grave. For over sixty years, this has been the self-image of our publishing house. In the field of “digital only”, Bastei Lübbe focuses on frequent readers and primarily offers them series. 23-Jan-2020 / 19:57 CET/CEST Disclosure of an inside information acc. One glance at the individual brands and shareholdings casts light on the entire range of Bastei Lübbe AG, which has now developed into a broadly diversified media concern. Our time is diverse and so must be our programme: politics, society, nature, culture and much more. “Publishing series, we are able to react fast on upcoming trends” Mrs. Mirschinka states and introduces some Christmas- and Western series. Detailed company description & address for Bastei Luebbe AG. “Series are the highest strategic priority” explains Mrs. Mirschinka, referring to the decades of experience in the market of paperback novels. See what employees say about what it's like to work at Bastei Lübbe. In June, Bastei Lübbe, one of Germany’s top trade publishers, ... Non-book and merchandising have become an important part of the publishing business, and departments for crossmedia marketing were established in order to license content and rights for TV, movie, and game production. for the first time ever, a single book appeared in the top position of the Amazon homepage. Bastei Lübbe highly dissuaded them from publishing the title simultaneously but finally gave in to the authors request – it flopped, and the authors ruined their sales numbers. DGAP-News: Bastei Lübbe AG: Early implementation of the succession plan for the management board of Bastei Lübbe AG Only the book can do that. Bastei Lübbe AG is an international media group based in Cologne. The Supervisory Board of Bastei Lübbe AG has appointed Simon Decot (49) to the Executive Board member responsible for programme with effect from April 1, 2020 and Sandra Dittert (50) to the Executive Board member responsible for marketing and sales with effect from August 1, 2020. Bastei Lübbe AG is a German publishing house based in Cologne, which specializes in the production of books, audio books and eBooks with fiction and popular science content. Every month we publish more than 20 new eBooks as original editions, translations, digital reissues and series with a great deal of passion and attention to detail. The programme spectrum ranges from historical novels as well as thrillers, crime novels and horror, to modern women's literature, romance novels and current non-fiction and children's themes, right through to the cult radio play series "John Sinclair". 07.08.2019 New fiction deals for Laura Lindstedt, Max Seeck and Mia Kankimäki 89 Headquarters Plaza North #1478 Morristown, NJ 07960. Bastei Lübbe: Reorganisation of the Executive Board completed. Supervisory Board decides on succession. DGAP-Ad-hoc: Bastei Lübbe AG / Key word(s): Personnel Bastei Lübbe AG: Klaus Kluge, Executive Board member responsible for programme, sales and marketing, will not extend his contract running until September 2020. Bastei Lübbe AG / Key word(s): Personnel Bastei Lübbe AG: Klaus Kluge, Executive Board member responsible for programme, sales and marketing, will not extend his contract running until September 2020. Nice-Price: If the regular e-book price is not working or the publisher knows that it will not work in this digital segment, a so called nice-price is defined. Salaries, reviews and more - all posted by employees working at Bastei Lübbe. … The traditional company, which is located in Cologne, publishes in seven publishing houses belletristic literature in the form of novels, novel series and audio books. Since 2016, the labels beHEARTBEAT and beTHRILLED have been the home of heartrending and exciting eBook-Only and eBook-First content at Bastei Lübbe AG. Success factors include transparent payment rules (e.g. With situational prices, the real market potential can be exploited best. In Mrs. Mirschinka’s opinion, one of the most important fields of experiment is pricing. Bastei Lübbe relies on the Content Management System InterRed in the sectors online, as well as print. In June, Bastei Lübbe, one of Germany’s top trade publishers, ... Bastei Entertainment, a stand-along department responsible for the creation and editing of e-books and focusing on the marketing and distribution of digital content, the majority of it created in-house. The aim is optimal discoverability of Bastei Entertainment’s eBooks in the respective shops. In this context she refers to the controversial marketing deal of Amazon in the beginning of 2016: Amazon gave the Bastei Lübbe bestseller “Illuminati” by Dan Brown (which was the origin of the segment “mystery thriller”) to customers who would download the free Amazon Kindle app until January 14 for free. Supervisory Board decides on succession. According to Sarah Mirschinka, the most effective marketing tool is pricing – amongst others, referring to the Dan Brown/Illuminati promotion Amazon performed at the beginning of this year. It is important that these price campaigns no not become “inflationary” but to target them well, states Mirschinka. “Panorama” spoke to Oliver Leimann, head of the dime novels and puzzles division at the well-established publishing company in Cologne, about what makes its print products successful. EUR 82 million (financial year 2019/2020), Bastei Lübbe AG is one of the largest medium-sized publishing companies in Germany . Hence, an exclusive forerun with selected cooperation partners would be a good opportunity. In this context, Mrs. Mirschinka promotes situational pricing. Bastei Lübbe is one of the largest German publishing houses with a broad product portfolio in the fields of entertainment and information. Bastei Lübbe AG was founded in 1953 and is headquartered in Cologne, Germany. While many eBook distributors were indignant, there were also those voices of small book distributors who praised Bastei Lübbe as they always got support from the publisher in realizing their own campaign ideas – Bastei Lübbe treated them all equally. Franziska Hauser's novel "Die Gewitterschwimmerin" was on the longlist for the German Book Prize 2018, and Felix Bork's non-fiction book "Oh, eine Pflanze" was named one of the 25 most beautiful German books of 2019. Corporate Governance Bastei Lübbe AG’s ISS Governance QualityScore as of N/A is N/A. DGAP-News: Bastei Lübbe AG / Key word(s): Quarter Results/Quarterly / Interim Statement 13.08.2020 / 07:30 The issuer is solely responsible for the content of this announcement. The eBook market is still a growth market in Germany. Bastei Lübbe AG is a German publishing house with headquarters in Cologne specialised in the publication of books, audio books and e-books with fiction and popular science content. Reported anonymously by Bastei Lübbe employees. Bastei Lübbe AG was founded in 1953 and is headquartered in Cologne, Germany. In the viewpoint of Mrs. Mirschinka, campaigns help to reach a good visibility and good shop rankings, as they cause sustainable upselling (additional sales that balance the costs of price reductions or campaigns) and strengthen the authors or series brands. Mrs. Mirschinka had one other example of an exclusive, digital campaign that was realized with the German book distributor “Hugendubel” for a special edition by Rebecca Gablé: A special edition of Rebecca Gablé`s “Der dunkle Thron” (“The dark throne”) was created. Max Seeck definitely knows how to create tension. This is the type of price that is suitable for the current competitive landscape in the segment – independent from the print product. In Lübbe‘s home market (Germany), the price of an e-book is widely defined as 80% of the retail price of the print title. However, according to Mrs. Mirschinka, there is one thing subscription offers are not suitable for: the initial publications. Today, we offer a varied programme with a strong focus on romantic entertainment and stirring love stories for demanding frequent readers and book junkies. One guiding principle still runs through the publishing programme today: special books are published here. All these stories have brought a whole range of well-known and popular audio book speakers to life. Latest Bastei Luebbe AG (0QHC:LSE) share price with interactive charts, historical prices, comparative analysis, forecasts, business profile and more. The total circulation is almost 22 million copies per year. What marketing strategies does Luebbe use? In 2021, Lübbe Audio will already be celebrating its 25th anniversary. DGAP-Adhoc: Bastei Lübbe AG: Klaus Kluge, Executive Board member responsible for programme, sales and marketing, will not extend his contract running until September 2020. 23-Jan-2020 / 19:57 CET/CEST Disclosure of an inside information acc. Carel Halff. Member-Supervisory Board, Bastei Lübbe AG Friedrich L. Ekey is on the board of Bastei Lübbe AG and Senior Partner at Dr. Ekey & Kollegen and Professor at Fachhochschule Ludwigshafen am Rhein. With annual sales of approx. But larger connections behind current events and their long-term consequences cannot be explained in a few minutes or with a few characters. With Bastei Entertainment conceiving and creating new content, capital investment was needed, and Lübbe … In fiction, Lübbe offers the broad and varied spectrum of entertainment literature in hardcovers, paperbacks and pocketbooks. She claims that this way of thinking is anachronistic and recommends a creative exchange between online portals, publishers, authors and readers. Bastei Lübbe develops its own series in the German and English language and also publishes unreleased series digitally, such as “Killer Blog”, “Different Boys” or “Kater Brown”. And only authors of high competence can do that. Stefan Frank”, “Der Bergdoktor” and the bestselling western novels by G. F. Unger. Our books inform, give tips and inspire ideas. The advertising value in the Amazon-universe was huge, e.g. DGAP-News: Bastei Lübbe AG / Key word(s): AGM/EGM 16.09.2020 / 13:51 The issuer is solely responsible for the content of this announcement. Another usage of eBooks is the publication of short novels created by famous authors (e.g. Lübbe Life deals with topics around a healthy and conscious lifestyle. Eichborn Verlag was founded in 1980 and looks back on an eventful history. LYX.digital is our e-book imprint, where the e-books for the LYX print books have been published since 2010. To the contrary; it always happens, but to a varying extent. Strong heroines are the focus of our novels as well as heroes you simply have to fall in love with. Some more options to use pricing in an active way: ePremiere: If an e-book is published before the printed title (digital pre-publication), you can define a special digital pre-publication price. In 2007, LYX heralded the Romantic-Fantasy boom with enormous success and brought romance novels out of their niche with a fresh, contemporary cover look. Mrs. Mirschinka evaluates this as an extraordinarily successful advertising campaign for an old bestseller title of which the target group at Amazon was not aware – as the bestseller was published 13 years ago when Amazon not yet operating in the German market. [to new competitors, startups etc. Bastei Lübbe benefits and perks, including insurance benefits, retirement benefits, and vacation policy. Here you will meet many well-known names such as Karin Slaughter, Tess Gerritsen, Nora Roberts, Susan Mallery, Daniel Silva or Jennifer L. Armentrout. Splitting: For example, Andrea Camilleri, a high-quality crime author. Sven Regener, Jenny Erpenbeck, Karen Duve, Frank Goosen and Walter Moers published their first works with Eichborn. Bloomberg the Company & Its Products The Company & its Products Bloomberg Terminal Demo Request Bloomberg Anywhere Remote Login Bloomberg Anywhere Login Bloomberg Customer Support Customer Support Bastei Lübbe is one of the industry`s key pioneers when it comes to commercialization of eBooks. Supervisory Board decides on succession. Information on stock, financials, earnings, subsidiaries, investors, and executives for Bastei Lübbe. 7 Bastei Lübbe jobs including salaries, ratings, and reviews, posted by Bastei Lübbe employees. Shareholders have had an even rougher run lately, with the share price down 29% in the last 90 days. Bastei Lübbe AG is the leading publisher of novels, youth literature and non-fiction, marketing works that include best-sellers by star authors like Ken Follett, Dan Brown and Jeff Kinney. Bastei Lübbe AG is a German publishing house with headquarters in Cologne specialised in the publication of books, audio books and e-books with fiction and popular science content. Sales activities: individual digital campaigns and exclusive cooperation. – Marco Schneiders, Publishing Director, Bastei Lübbe AG, Cologne, Germany. Press release Bastei Lübbe holds virtual General Meeting and introduces new management team \- New management team … Räder was previously employed as a Managing Director by Bastei Lübbe AG. Because one of the most beautiful things in life is to give affection and attention, the Lübbe programme also presents original gift books and heartwarming illustrated books. for KindleUnlimited) to win authors for new business models. Salaries, reviews and more - all posted by employees working at Bastei Lübbe. Bastei Lübbe uses a subscription offer for a well targeted generation of additional revenue, for “backlist boosting”, to acquire new customers, to fight piracy, to increase discoverability in the online book market, and to strengthen series and authors etc. One glance at the individual brands and shareholdings casts light on the entire range of Bastei Lübbe AG, which has now developed into a broadly diversified media concern. The Frankfurt-based publisher of children’s and young people’s books sets standards on the bestseller lists, such as with the series of children’s novels »Die wilden Fußballkerle« and Jeff Kinney’s cult series »Gregs Tagebuch«. Annett Brandt: We very quickly launched programs to support . In Mrs. Mirschinka’s opinion, one of the most important fields of experiment is pricing. These are stories about the courage to dare the extraordinary and the realisation that anything is possible.